Strategies, methods, and fresh perspectives that companies use to make pricing a profit lever. Hands-on, clearly structured, and always focused on measurable value – original pieces, studies, press appearances, and academic publications.
In the press
A selection of our contributions and interviews in business and trade media on topics such as pricing strategy, artificial intelligence in retail, and Black Friday.
Press contact
Would you like to conduct an interview or have a press enquiry? Reach out directly to our PR agency – the team will help you quickly and easily.
Current studies, concrete recommendations, and project experience reports – directly applicable to your work.
Academic contributions
Books and book chapters by Dr. Markus Husemann-Kopetzky with Springer and in relevant academic journals.
In the non-binding 30-minute initial consultation, we will clarify together where the greatest pricing potential in your company may lie—and which paths are suitable for unlocking it.
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