{"id":7342,"date":"2026-05-24T05:44:40","date_gmt":"2026-05-24T05:44:40","guid":{"rendered":"https:\/\/local.gress-marketing.de\/embook-emhandbook-on-the-psychology-of-pricing\/"},"modified":"2026-05-24T05:58:00","modified_gmt":"2026-05-24T05:58:00","slug":"embook-emhandbook-on-the-psychology-of-pricing","status":"publish","type":"post","link":"https:\/\/local.gress-marketing.de\/en\/embook-emhandbook-on-the-psychology-of-pricing\/","title":{"rendered":"&lt;em>Book: &lt;em>Handbook on the Psychology of Pricing"},"content":{"rendered":"\n<aside class=\"exec-summary\">\n  <div class=\"exec-summary-tag\">Summary<\/div>\n  <p>The Handbook on the Psychology of Pricing sheds light on what happens in your customers\u2018 minds. This book presents the most comprehensive collection of psychological pricing strategies and tactics currently available. It introduces you to intriguing, hard-to-believe insights into consumer psychology, subconscious persuasion, and people\u2019s perception of prices.  <\/p>\n<\/aside>\n\n<p>Link to the <a href=\"https:\/\/www.amazon.de\/dp\/3947897006\" type=\"link\" id=\"https:\/\/www.faz.net\/aktuell\/finanzen\/so-erkennen-sie-richtige-schnaeppchen-an-black-friday-accg-200271629.html\">post<\/a><\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summary The Handbook on the Psychology of Pricing sheds light on what happens in your customers\u2018 minds. This book presents the most comprehensive collection of psychological pricing strategies and tactics currently available. It introduces you to intriguing, hard-to-believe insights into consumer psychology, subconscious persuasion, and people\u2019s perception of prices. Link to the post<\/p>\n","protected":false},"author":5,"featured_media":4512,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[567],"tags":[],"post_folder":[],"class_list":["post-7342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-specialist-publication"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>&lt;em&gt;Book: &lt;em&gt;Handbook on the Psychology of Pricing - Price Management Institute<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&lt;em&gt;Book: &lt;em&gt;Handbook on the Psychology of Pricing\" \/>\n<meta property=\"og:description\" content=\"Summary The Handbook on the Psychology of Pricing sheds light on what happens in your customers\u2018 minds. This book presents the most comprehensive collection of psychological pricing strategies and tactics currently available. It introduces you to intriguing, hard-to-believe insights into consumer psychology, subconscious persuasion, and people\u2019s perception of prices. 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